Important things to note FIRST!

Before you contact any supplier make sure you keep in mind the following: 

• The wholesaler or distributor should be authentic and Amazon should accept their invoices. Otherwise, it will cause issues later on.
• Make sure the supplier is old enough. you can use this free age checker tool to find out how long they have been in business.
• They have a working address and a phone number.

Suppliers and Distributors List

Best Category-Focused Suppliers

Furniture To Go

furniture-to-go.co.uk

Bloom Wholesale

bloomwholesale.com

Febland Group Ltd

www.febland.co.uk

Rashmian

www.rashmian.com

Stella Traders

www.stella-wholesale.co.uk

ek Wholesale

ekwholesale.co.uk

Something Different Wholesale:

www.somethingdifferentwholesale.co.uk

BonningTons

bonningtons.com

Siic Clothing Ltd

siicclothing.co.uk

Aw Dropship

www.aw-dropship.com

MX Wholesale

www.mxwholesale.co.uk

Jewellery World

www.jewellery-world.co.uk

Wholesale Clearance UK

www.wholesaleclearance.co.uk

J5 Fashion Wholesale Online and In-Store

www.j5fashion.com

Impact Mega Deals

www.impactmegadeals.co.uk

U-Go Sports

ugosports.co.uk

Heartlands Furniture Wholesale Ltd

www.heartlandsfurniture.co.uk

CatWalk Wholesale

www.catwalkwholesale.com

Stax Trade Centres

www.staxtradecentres.co.uk

Famous Makes Direct

www.famousmakesdirect.com

Marthill International

www.marthill.co.uk

Best Pet Supplies Distributors

Best Pets

best-pets.co.uk

Pet Dream House

petdreamhouse.co.uk

AR Wholesale

www.arwholesale.co.uk

Gor Pets

gorpets.co.uk

Su-Bridge Pet Supplies

www.su-bridge.co.uk

Faire

www.faire.com

Wholesale Pet

wholesalepet.com

Ottoman Textiles

ottomantextiles.com

Pedigree Wholesale

petproducts.co.uk

Best Brand-Focused Wholesalers

Agnes & Cat

www.agnesandcat.org

Hill Interiors

www.hill-interiors.com

Sass and Belle Trade

www.sassandbelletrade.co.uk

Hozelock

www.hozelock.com

Harrisons Delivered Wholesale

www.harrisonsdirect.co.uk

Best General Suppliers

Clearance King

www.clearance-king.co.uk

Bargain Wholesale

www.bargainw.com

H&J Liquidators and Closeouts, Inc

www.hjcloseouts.com

DHgate

www.dhgate.com

Sunsky Wholesale & Dropshipping

www.sunsky-online.com

DollarDays

www.dollardays.com

UKSM Trade

uksmtrade.co.uk

BlueStar Empire

www.bluestarempire.com

Ark Wholesale

arkfw.co.uk

SaleYee

saleyee.com

DK Wholesale Ltd

dkwholesale.com

Order Wholesale

orderwholesale.co.uk

GEM Wholesale

www.gemimports.co.uk

Aulola

www.aulola.co.uk

Go Dropship

www.godropship.co.uk

Cut Price Wholesaler

www.cutpricewholesaler.com

Puckator Dropshipping

www.puckator-dropship.co.uk

Sparks Gift Wholesalers

www.sparksgiftwholesalers.co.uk

Geko Products

www.gekoproducts.co.uk

Banggood UK

uk.banggood.com

Bestway Wholesale

www.bestwaywholesale.co.uk

Hancocks

www.hancocks.co.uk

DK wholesale

dkwholesale.com

Pound Wholesale

www.poundwholesale.co.uk

Wilson Wholesale Supply
Whilsonwholesalesupply.com

SOS Wholesale

soswholesale.co.uk

Homeware Essentials

www.homewareessentials.co.uk

CK Wholesale

www.ckwholesale.co.uk

Best Toys Supplier

Hobby Wholesale

www.hobbswholesale.co.uk

Puckator

www.puckator.co.uk

Creoate

creoate.com

Super Toy UK LTD

superstarsuk.com

DM Gould Wholesale

www.dmgouldwholesale.co.uk

Andersons Wholesale

www.andersonswholesale.co.uk

Novelty Toy World

www.noveltytoyworld.co.uk

One For Fun

www.oneforfun.com

Kids Stuff For Less

www.kidsstuffforless.uk

SD Max

sdmax.co.uk

Abgee

www.abgee.co.uk

Play Time Wholesale Ltd

playtimewholesaleltd.co.uk

Wilson’s Toys

www.wilsonstoys.co.uk

Rysons

www.rysons.com

Kidz Gifts Wholesale

kidzgifts.co.uk

David S Sales

davidssales.co.uk

A & K Hosiery

akhosiery.co.uk

Liberty House Toys

libertyhousetoys.com

Manchester Wholesale

www.manchesterwholesale.co.uk

NDA Toys

www.nda-toys.com

Risus Wholesale

www.risuswholesale.co.uk

Toy Wholesaler

www.toywholesaler.co.uk

Wholesale Toy Warehouse

wholesaletoywarehouse.co.uk

Risus Wholesale

www.risuswholesale.co.uk

Buy In Trade

buyintrade.co.uk

Best Beauty Supplier

MainlySilver

mainlysilver.co.uk

Shure Cosmetics

www.shure-cosmetics.co.uk

Wholesale Cosmetics

www.wholesale-cosmetics.co.uk

Baifumei

www.baifumei.com

Very Cosmetics

www.verycosmetics.co.uk

ColourZone Wholesale

www.colourzonewholesale.co.uk

Cherry Cosmetics

www.cherrycosmetics.co.uk

Link Beauty

linkbeauty.co.uk

BeautyBox Wholesale

beautyboxwholesale.co.uk

Connect Beauty

connectbeauty.co.uk

Luxury Beauty Wholesale

luxurybeautywholesale.co.uk

Honeypot Cosmetics

www.honeypotcosmetics.com

Essentials Beauty Supply Inc.

essentialbeautysupplies.co.uk

Mirage Cosmetics

miragecosmetics.co.uk

HD Beauty Wholesale

shop.hdsalonandacademy.co.uk

Exquisite Cosmetics

www.exquisitecosmetics.co.uk

Jolie Beauty

joliebeauty.co.uk/pages/wholesale-cosmetics

Rysons

www.rysons.com

Aurora Global Brands

auroracosmetics.net

HB Supplies

www.hbsupplies.co.uk

Eapollo Wholesale

www.eapollowholesale.co.uk

Astro

astroimports.co.uk

Asil Global INC

asilglobal.com

Beauty Expression

www.beautyexpression.co.uk

5 Star Cosmetics

www.5starcosmetics.co.uk

The post Amazon Wholesale Suppliers -UK’s Best Wholesale Distributors 2025 appeared first on Samar Hanif.

How Much Does Amazon Charge To Sell:

Amazon charges various fees to the sellers on its platform. These fees depend on the following things:

1. The product category you are selling in. (Referral fee percentage) (Per item fee)
2. Your advertised pricing for that product. (Referral fee)
3. Your Amazon seller account type i.e. individual or professional. (Per item fee)
4. Your order fulfilment method i.e. FBA or FBM. (Fulfilment fee)
5. Your Amazon Seller Central monthly plan type. (Subscription fee)
6. Your VAT registration type, if you are selling in the UK and Europe. (VAT fee)

Easy Fees Calculator

If you plan to sell on Amazon and want to know how to calculate FBA fees or other related fees for your product, this is the best link for you. Using this calculator you can easily estimate all the fees for the product you plan to sell and see if you will make a profit after paying off all the Amazon fees.

Amazon Seller Fees

Now let’s discuss all the seller fees in a bit more detail. Two types of fees you will encounter when you start selling on Amazon. 

1. Amazon account-related fees
2. Sales related fees

Account-related fees:

These are the fees related to your Amazon Seller Central subscription charges. if you are selling under an Amazon professional plan then you will pay a $40 monthly fee in the USA and £25 in the UK. If you’re not selling under a professional plan then Amazon will charge you per item fee for each unit you sell. And this will be in addition to the referral fee that you will pay on that unit. See this table:

Sales related fees:

You pay these fees on each sale you make on Amazon. Let’s discuss each one of these one by one.

Referral fee:

When you make a sale Amazon will charge you a fixed percentage of the selling price of the product. This is called the referral fee and it varies from product category to category. For example, in the below table, you can see how the referral fee percentage changes if you list your product in different product categories on Amazon. 

Referral fee vs Fixed fee: 

You will charge either one of these fees based on whichever is the highest.

Table For the UK

For the USA:

Closing fee:

Did you notice that in some categories there is an extra closing fee mentioned in the table? This extra fee is applied to the media-related categories in addition to the referral fee percentage. Examples: Books, DVD, Music, Software and computer/video games, Video, and Video game consoles.

High-volume listing fee:

This fee applies if the seller exceeds 2 million SKUs in a given month and is calculated as £0.0003 per SKU over the 2 million threshold. It’s essentially a fee for having a large number of products listed.

For instance, if a seller lists a total of 2.5 million active non-media SKUs during the month, the fee applied for that month would be £150 (500,000 SKUs above 2 million x £0.0003).

The post How Much Does Amazon Take From Sellers [All Fees Details] appeared first on Samar Hanif.

In the US, the majority of brands have a strict Amazon policy, meaning they do not permit you to purchase inventory from them for resale on the platform. Some of them also refrain from using Facebook Ads, TikTok Ads, and Google Ads. In the UK however, this is not that dominant.

This behavior could be attributed to several factors. 3rd party sellers buy their inventory wholesale and start a price war on Amazon. This is not good for any brand’s reputation. The presence of counterfeit products is also a concern.

Many brands now have only a couple of approved 3rd party sellers that are allowed to sell on Amazon. If you list their product on Amazon without permission, they will likely issue an intellectual property (IP) complaint, which could result in a strike against your account. This can damage your seller central health and sometimes can deactivate your seller central. 

My IP-Complaint Checker Database

That’s why I’ve compiled a list of such brands in my database, Not all of the brands are the ones that I personally had experience with, but some of them are. Just search with a brand name and you will know which brand has given IP complaints in which Amazon marketplace. I constantly update this list whenever my team face an IP problem with a brand.

Sometimes your competitors may also file an IP complaint against you, which you can have removed with the right strategy. This has already happened to me in the US marketplace.

The post How to Avoid Amazon IP Complaints in Wholesale FBA appeared first on Samar Hanif.

Many people complain that they are not getting replies to their emails from the brand they contact. There are strong chances that your emails are not landing in their inbox, instead, they are being marked as spam eventually landing in the spam box. In this regard, the most important thing that you should consider is to use a reputed email hosting service for your Amazon FBA business like Google Business Suite, MailChimp, Zoho etc… I personally have hosted my business email with Zoho and my experience has been pretty good so far. You have to make sure that your email server does not have a bad reputation or its IP is not blocked and your wholesale FBA supplier is receiving your emails.

Understand the Email Template

Please watch this helpful video to understand the email template for contacting suppliers and see things working live.

[presto_player id=3279]

Before you contact a supplier make sure you have calculated your profit on that product.

Email Landing Confirmation.

To check where are your emails landing you can go to gmass.co, copy all the email addresses provided at the top and try sending emails to them. After that come back to gmass.co and search with your website’s domain name in the search bar. You can see where your emails have landed for each email address.

What to Include in Your Email Template?

The next thing you can make sure of is that your email is imposing a professional impression like it was sent by a person from a reputed company. Make sure to use a signature at the bottom and make the greeting line more personal by including the brand’s name or the person’s name to whom you are writing. This is very crucial. A personalised email stands out among all other emails and some email hosting software like Google may mark such an email as important.

Email’s Body:

In the body of your email try to add a trigger sentence and slightly talk about the brand’s benefit instead of just saying “We are this, this company and we want a trading account”.

Issues You Can Face:

Sometimes this happens that the person on the other end is just an operator handling emails. His management team has already instructed him to decline every email that requests a wholesale or trading account. In that case, no matter how well you present it, he is gonna decline or just will not reply to your mail.

Solution:

The solution to that is to do a little homework. Know your recipient beforehand and add trigger sentences according to that.

For example, in this case, you can write to him that you are a service provider and you have a plan, already sorted out to increase their sales or something like that. Now he may direct your mail to the person in charge of the sales or at least will reply to your email.

If you do not do your homework then you are not gonna get any positive outcome from the phone calls either. So, do your homework and then go for an email.

Automate Contacting Brands.

I have already shown you this step in the video. You should set up Microsoft Outlook for managing your FBA business emails. I too, use Outlook to handle my client’s company’s emails. You can send hundreds of emails to multiple wholesale FBA suppliers in one click to multiple recipients with a personalised greeting for every recipient. And also, without letting anybody know about your other recipients, unlike when you paste all recipients in the “send to” bar. Outlook also has an option to request a read receipt. This way you can know that the recipient has read your email.

I have received multiple brand approvals for profitable products over emails alone. And I’m sure if you follow these steps, you will get replies.

Brand Approval Template:

After reading this full article you are now capable of making your own email template for contacting suppliers and that should look something like this:

Remember: Don’t copy the exact text in this template because a lot of people on my website will do the same. Therefore you wanna stand out from them. Understand my full article and make your own.

Greetings,

I’m [NAME] from XYZ LLC/LTD. I was looking into your product quality and customer satisfaction online. Your brand perfectly matches the quality and standards we prioritize. We would love to have our customers experience your products. This will help maximize your customer reach. Can you send me your product catalogue and price list?

We are interested in establishing a wholesale account with your company. Could you please inform us of the required documentation for opening a wholesale account? We will promptly provide the necessary documents.

Regards,

[Name/Signature].

Partner Up With Me:

I have a lot of experience in Wholesale FBA. If you are in the UK or the USA you can partner up with me on a profit-share basis. Where I will run the business account, handle all the work and take my share of the net profit. You can explore my website to see my previous results and how much ROI should you expect from this business.

Regards,

Samar.

The post How to Contact Brands For Wholesale: Email Template For Contacting Suppliers appeared first on Samar Hanif.

VAT Calculation in the UK For Amazon Seller

In the UK, unlike the United States, it’s crucial to consider Value Added Tax (VAT) when selling products on Amazon. To illustrate this, we’ll use a product example sourced from the UK market. Suppose you intend to sell a product on Amazon for £15, and you acquire it from UK suppliers at £5 each. How much VAT will you pay for this product in total?

The suppliers in the UK will charge you a 20% VAT on the source price, which amounts to £1. So, in total, you will pay £6 for each unit of this product.

On Amazon, all prices shown to customers include VAT. Amazon collects the 20% VAT from customers on your behalf, and it is your responsibility to report it to HMRC later. If you want to know the price without VAT included, simply divide the Amazon selling price by 120%. For example, if you list the product on Amazon at £15, which includes the 20% VAT (equivalent to £2.5), you will not report the full £2.5 to HMRC, as you have already paid £1 to the supplier as VAT. Therefore, the total amount you need to report to HMRC is £1.5.

This results in the total VAT paid being £1 (to the supplier) plus £1.5, which equals 20% of the selling price of the product.

Using the FBA Revenue Calculator and Calculating Net Profit

To calculate the net profit for a product, you can utilize the FBA (Fulfillment by Amazon) calculator. This tool assists Amazon sellers in evaluating their potential profit margins.

Here are the steps to use the FBA calculator:

1. Visit the FBA calculator by opening a new tab.
2. Sign in to your Seller Central or continue as a guest.
3. If you’re evaluating a wholesale FBA product, click “Search Amazon Catalog.”
4. Copy the ASIN (Amazon Standard Identification Number) from the product information section or URL and search for it in the FBA calculator.

Amazon recommends using the new version of the FBA calculator, as it offers additional features not present in the old version. In this new version, there might be a difference in Amazon fees, particularly if you’re not using an Amazon Professional selling plan. If you’re using the professional selling plan, the fee will automatically adjust.

The FBA calculator will display the product information, and you will enter the Amazon selling price. It will also show other fees such as the FBA fee and storage costs, which are incurred if your inventory remains in Amazon’s fulfillment center for an extended period.

Understanding Amazon Storage Fees

Amazon charges storage fees per unit, and this fee increases after three and six months, with a special fee structure for the fourth quarter due to increased workload. Keep in mind that Amazon encourages sellers to keep inventory in its fulfillment centers for shorter durations.

Creating a Net Profit Calculation Excel Sheet

To perform a comprehensive net profit calculation that accounts for various factors such as VAT, Amazon referral fees, and returns, I have provided an Excel sheet with specific calculations. The Excel sheet is divided into three sections: one for 20% VAT registered sellers, another for non-VAT registered sellers, and a final section for tax-exempt sellers.

The sheet is designed for easy input; users only need to enter values in the yellow cells, and all other cells update automatically. It calculates net profit, breakeven points, and profit margins based on the seller’s VAT status.

For non-VAT registered sellers, the Excel sheet simplifies the process of estimating VAT on Amazon fees, making it easy to understand and apply the calculations.

Recording Product Data in the Excel Sheet

The video also provides guidance on how to record product data in an Excel sheet. I have demonstrated how to fill in the necessary information, such as product ASIN, 90-day Best Seller Rank, monthly sales, minimum order quantity, unit price, and other variables. The Excel sheet then automatically calculates net profit, ROI, and other essential metrics based on the data entered.

Conclusion

Mastering Amazon profit calculations is a crucial skill for any seller on the platform. By understanding the VAT system in the UK, utilizing the FBA calculator, and using a well-designed Excel sheet for net profit calculations, you can make informed decisions about your product listings. Always remember to conduct due diligence and analyze all factors before investing in a product.

Additionally, there are subscription-based tools available that can simplify these calculations and provide instant net profit estimates directly on Amazon listing pages, offering convenience and efficiency to sellers.

In the world of e-commerce, informed decisions and accurate calculations can make a significant difference in your success as an Amazon seller.

The post How To Calculate Amazon FBA Profit and VAT in the UK appeared first on Samar Hanif.

How to Delete a Portfolio in Amazon Advertising?

You can not delete an Amazon advertising portfolio either. The best thing you can do in this regard is to rename this portfolio to “deleted” or “expired” and keep all of your active campaigns in a new portfolio. You can rename the unused portfolios and put a “z” at the start. That way it will be moved down to the bottom of the list, as Amazon sorts all the portfolios in alphabetical order. See the screenshot below for more clarification.

Step 1:

Step 2:

Step 3:

The post How to Delete an Amazon PPC Campaign? appeared first on Samar Hanif.

Amazon New Product Launch Checklist

If you have got your product manufactured and now you are ready to launch the product on Amazon, make sure:

• Listing is optimized
• Know your main keywords
• Price lower than the competition
• Listing has reviews
• Generate one-time useable promo codes
• Max order quantity set at one unit
• Listing is FBA
• You own your buy box
• The listing is indexed for your keywords
• You are tracking keywords

Optimized Listing

When you present your product on Amazon for the first time make sure your listing is optimized that means your main image should be catching customers’ attention and at the same time should be compliant with Amazon’s policy. As per Amazon’s policy, you should use a white background and only display the product or things that you are going to ship to the customers and nothing else.

Listing Images

For some products, It is not very attractive to show only the product in the main image. Sometimes It’s hard to figure out what your product is really about, for example, it’s hard to identify what this product is really about.

In such a case, you can show the product in use for example with eggs in this case. But I’d suggest you print a nice converting picture on the product’s packaging and display the product packaging in the main image. As you are shipping the product with the packaging so technically you are shipping everything that you are displaying on the main image. I’ll talk in detail about converting images in my other article.

Apart from images, your listing should contain 20-30 highly searched phrases and all the relevant keywords in the title, Amazon search terms, bullet points, and description. The most widely used software tool for keyword research is Helium10’s Cerebro. You can use this tool to analyze your competition and know what keywords they are targeting and getting sales on.

Bullet Points Copy:

Also make sure you have a good listing copy, especially the bullet points. Generally, a customer on Amazon checks out 4 things before buying a product. These are the title, images, price, and bullet points. Write benefit-focused bullet points instead of product features. For example, if you are selling a baby toy, instead of writing “It weighs half a pound” try to phrase it as “The baby can carry around easily”.

Listing’s Main Keywords

Make sure you know your listing’s main keywords because your end goal is to rank for those keywords organically. It is also required for advertising purposes. Once you research your main keywords you can use Helium10’s Magnet tool to find out more related keywords along with their search volumes. That way you can start focusing on low-competition keywords that are easy to rank on and make your way up toward the highly searched keywords.

Price Lower Than the Competition

When your listing is new and does not have any reviews or a few reviews the customer hesitates to trust your product. Therefore, you have to compensate for it by offering a lower price than your competition. A good copy in your listing with the added advantage of a lower price does convince more buyers. And once you get your listing ranked and have more reviews to show, you can slowly increase your price.

Get Listing Reviews

After you launch the product try to get the early reviews as soon as possible. You can try the Amazon Vine program to get more reviews if you are brand registered. There is also another way that sellers use to get initial sales and reviews, called “Search, Find, Buy”. This means that they give away their product for free but the buyer has to search and find the product and then buy it. This is a risky method and If not handled with care can terminate your seller central as it mixes with Amazon’s terms of service and review policy. Getting reviews is a major factor in success that’s why I have a complete article on this website about getting more reviews. In that article, I have included all the safe methods that I use to get my client Amazon reviews.

Generate Promo Codes and Set Order Quantity

Promo codes are mostly used to generate traffic from outside of Amazon. I’ll discuss it later in this article. Make sure you generate one-time useable promo codes. You wanna set the maximum order quantity to one unit because you don’t want a single person to avail of all the discounts.

Listing Is FBA And Own Your Buy Box

Make sure you are sending inventory to the Amazon warehouse. Because more buyers have a monthly subscription to Amazon and they prefer the Prime listings i.e, FBA. If your competitors are doing FBA and you are doing FBM then it’s very difficult to compete and outrank them. Especially when you are new Its gonna take forever to rank unless your product is very unique and has very low competition.

The next thing you should make sure of is that you own your buy box. You may lose the buy box if Amazon thinks your price is too high or someone else starts selling on the same listing you created with a much lower price. I’ll discuss that in another article about how to deal with such a situation.

Listing Is Indexed and You Are Tracking Keywords

Once you put in all the keywords in your listing and optimize it for conversion make sure Amazon is indexing your listing for all those keywords. Also, make sure to track your rank for your focused keywords. Helium10 has a keyword tracker tool that lets you enter the list of keywords and it keeps track of your listing’s rank against those keywords. You can access this tool here Keyword Tracker [track product rank against keywords]

Honeymoon Period

Now there are a few other things to keep in mind while launching a product on Amazon. When a new listing is created on Amazon it does not have any past sales data. Meaning Amazon is completely unaware of how this new listing will convert for any keyword or impression. That’s why for the first couple of weeks Amazon gives you the benefit of the doubt and trusts your keywords in regards to the relevancy of the product.

Therefore, you have to prove to Amazon that you are actually relevant by converting more. So Amazon keeps showing your product for those keywords. In this initial period, which is called the Honeymoon period, Amazon prefers to show your product at more and more places easily that it would not otherwise show. For example, if you’re running a PPC campaign on Amazon, it will show your ad at a lower cost. And It will give your listing a high ranking in sponsored rank compared to other old listings.

Its Source?

The honeymoon period is not an official term from Amazon. It’s just a word someone used at the start and this concept hit the market. Also, Amazon has not released any such thing confirming this behavior of the algorithm. But, over the years from multiple sellers around the world, this behavior of Amazon’s algorithm has been observed and is now known for a fact.